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We care about simplifying the way benefits are delivered to Canadians

Our mission is to provide solutions that empower advisors and businesses to offer the benefits their clients and teams need. By focusing on simplicity and transparency, we help you navigate the complexities of group insurance and employee wellness digitally and with ease.

Simply Benefits Logo on Wall
Why we started Simply Benefits

We started Simply Benefits to address a gap in the industry. There was no platform for Benefits Advisors to digitally manage their clients, forcing them to rely on outdated and complex paper processes. We wanted to change that. Our mission is to offer a digital solution that simplifies the entire benefits experience for both advisors and businesses of all sizes. We believe employee benefits should be easy to understand, easy to manage, and accessible to everyone.

Who we are and how to join us

We live by our mission to make employee benefits easier to understand and manage. We’re building a platform and services we believe in, and we’re looking to build a strong, team of passionate, innovative individuals who want to make a real impact on the benefits industry. Together, we work to create the best solutions while supporting one another along the way.

Careers at Simply Benefits offer exciting opportunities to contribute to a simpler, more efficient benefits experience, helping Canadian businesses and their teams thrive.

Colleagues Working Together
Kelowna
Dog in Office
Simply Benefits Building
From coast to coast, we got you covered

Simply Benefits has offices in both Western and Eastern Canada, allowing us to efficiently support businesses and members from coast to coast.

Our head office is located in beautiful Kelowna, British Columbia, while our secondary office is in Ayr, Ontario.

Our Leadership Team
Jeff Cox
Jeff Cox

Founder,

Chief Executive Officer

Eric Wein
Eric Wein

Co-Founder, 

Chief Technology Officer

Justine Lee
Justine Lee

President,

Chief Operating Officer

Yanneth Tobar
Yanneth Tobar

Chief Insurance Officer

Nicole Fitzgerald
Nicole Fitzgerald

Chief Financial Officer

Jarrod Reimann
Jarrod Reimann

Manager,

Technical Product & Privacy

Ready to Transform Your Benefits?

Join hundreds of benefits advisors who trust us to save time and reduce costs. Focus on what matters most—your clients.

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